Ivanovic seals lifetime deal

2010-02-08 12:49

Basel - Ana Ivanovic may have gone 0-3 in weekend Fed Cup play as Serbia lost to 3-2 to Russia, but the one- time French Open champion proved she's still a star with sponsors after signing a lifetime deal to stay with adidas clothing.

The former number one player who now stands 23rd as she fights to lift after a year-long slump, will wear the German "three-stripe" gear for as long as she stays in the sport, her management team announced Monday.

Ivanovic joins Andy Murray as recipient of a recent contract with the firm. The company lost world number two Novak Djokovic when his contract expired prior to the start of the 2010 season.

Officials said that Ivanovic, 22, will become a brand ambassador for the company, the youngest-ever athlete - male of female - to sign an agreement of this length.

"I'm very proud to wear adidas for the rest of my career. adidas has helped me immensely over the last few years by providing me with great products and unique services off the court including the adidas Player Development Program," said the Serb

"This long-term contract extension means a lot to me and was a logical decision."


  • jj - 2010-02-08 14:14

    would like to know the T&Cs of the contract.

  • Hannetjie - 2010-02-08 14:32

    Is she getting the contract on her looks or because she plays good tennis????? (By the way I like her when she plays good tennis !!!) Too many young athletes gets spoiled and then don't achieve in their sport anymore - look what happened to Anna Kournikova after she got all those big sponsors.

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