Share

Adidas keep faith with Suarez

Berlin - German sportswear maker Adidas have said on Sunday that it would start using Uruguyan striker Luis Suarez again despite his four-month ban for biting a World Cup rival.

"We will continue to work with Luis Suarez," Adidas boss Herbert Hainer told the SID sports news agency, an AFP subsidiary.

"But we will talk with him and his management about what we expect of him on and off the pitch."

Hainer called Suarez "one of the best strikers in the world".

"It's not for nothing that FC Barcelona put him under contract," he said.

"But his behaviour in the match against Italy was not acceptable. That is why the FIFA penalty is justified and you can't sugarcoat that or tolerate it."

But Haider noted "how much pressure the players in such a World Cup are under".

"Furthermore, he apologised," he said, justifying the company's decision.

Adidas had in late June announced that it would stop using Suarez in its adverts following FIFA's levelling of a four-month ban from football activities against Suarez for biting Italian Giorgio Chiellini.

FIFA banned Suarez for nine internationals and from football for four months and also fined him 100 000 Swiss francs.

As well as being a major FIFA sponsor for almost four decades, the German company is a personal sponsor of Suarez.

Suarez served bans of seven and 10 matches for biting after an incident while playing for Ajax in 2010 and Liverpool last year.

On Friday he agreed a move from Liverpool to Barcelon that British media said was worth £75 million.

We live in a world where facts and fiction get blurred
Who we choose to trust can have a profound impact on our lives. Join thousands of devoted South Africans who look to News24 to bring them news they can trust every day. As we celebrate 25 years, become a News24 subscriber as we strive to keep you informed, inspired and empowered.
Join News24 today
heading
description
username
Show Comments ()
Voting Booth
How much would you be prepared to pay for a ticket to watch the Springboks play against the All Blacks at Ellis Park or Cape Town Stadium this year?
Please select an option Oops! Something went wrong, please try again later.
Results
R0 - R200
33% - 1818 votes
R200 - R500
32% - 1778 votes
R500 - R800
19% - 1084 votes
R800 - R1500
8% - 461 votes
R1500 - R2500
3% - 187 votes
I'd pay anything! It's the Boks v All Blacks!
5% - 254 votes
Vote
Editorial feedback and complaints

Contact the public editor with feedback for our journalists, complaints, queries or suggestions about articles on News24.

LEARN MORE