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Cape Town - Kaizer Chiefs head coach Ernst Middendorp has emphasised the importance of challenging for honours every season, not only this one.
Amakhosi are celebrating 50 years as a club this week and will be hosting Highlands Park at FNB Stadium on Wednesday night, where as part of the festivities fans will be able to enter for free.
This season has seen much more optimism around the Soweto giants due to their impressive form in the Absa Premiership, which sees them top the standings at this stage.
The Glamour Boys are now in a great position to end their four-and-a-half-year trophy drought, but Middendorp says it is not enough to only be amongst the top teams occasionally because a team such as Kaizer Chiefs should always be there.
"I believe that it's a crucial frame to follow because if you look at the ranking of the club, not only inside South Africa, where Chiefs are No 2 behind (Mamelodi) Sundowns, it's really important to produce a sustainable situation where Kaizer Chiefs is at least in the top three rankings and challengers," the German said, according to IOL.
"Anytime, they should be in a situation to win the title. In the beginning of the season, we said it would be from everyone's interest in the club to focus on this direction.
"Not only the run of this year, where there's a 50th birthday, but for a longer term to really produce a season that shouldn't happen once but again and again."
He added: "It is special for me to be part of the process of bringing a sustainable top three finish for Kaizer Chiefs in South Africa, and of course, going forward into this international business of the Champions League side of Africa in general."
- TeamTalk Media
