Berlin - UEFA launched on Thursday their own on-demand video platform which
will include free Bundesliga highlights in Britain and France.
The OTT - over the top - service also has 60 years of archive footage of men's matches as well as women's and youth football.
From next season round-ups from the German league as well as weekly
programmes for an international audience will be available on the
website every Monday in key European markets as well as in the Middle
East and Africa.
UEFA's director of marketing Guy-Laurent Epstein said the governing
body was not planning on competing head-on with traditional
"We will be a supplementary offering to television channels because
they do things live. We will do the behind the scenes things, press
conferences, many things which are not traditionally available, to tell
an extra story," he told AFP.