News24

Cities to spend big on AFCON

2012-11-21 19:02

Cape Town - A vigorous marketing campaign for the Africa Cup of Nations (AFCON will be rolled out in the coming weeks, Sports Minister Fikile Mbalula said on Wednesday.

Replying to questions in the National Assembly, Mbalula said host cities would spend in excess of R132m on the soccer tournament.

"Durban is spending R28m, Rustenburg R25m, Nelson Mandela Bay R27m, Johannesburg R18.5m, and Bombela R33.8m," he told MPs.

It was unclear whether cities would pay from their own budgets, or whether the funding would come from the R205m the government has set aside for the event.

Democratic Alliance MP Graham McKenzie pushed for clear answers.

"What we are trying to do is get to the bottom-line figure on what cities themselves are paying without benefit and what they are receiving from government so we get a total package," McKenzie said.

Mbalula said the Treasury and local government would share the costs.

The only municipality which would be exempt was the cash-strapped Nelson Mandela Bay municipality, which would receive funds from the Eastern Cape government and the Treasury.

Mbalula was asked to assure MPs that the estimated loss of R40m should Bafana Bafana be knocked out in the AFCON group stages of the tournament, would not balloon.

"We will ensure that through marketing that we will throughout the event see it is well attended and we'll be able to address whatever shortfall that is there," said Mbalula.

The minister agreed with a DA MP that not much had been done with regard to major marketing campaigns, and educating people about xenophobia.

"I think it is not going to be razzmatazz, but a humdinger so brace yourselves for that because we are approaching some exciting times," said Mbalula.

On the treatment of other African teams following the stoning of a bus transporting the Zambian soccer team last week,
Mbalula said an anti-xenophobia campaign would be rolled out in collaboration with the Confederation of African Football.

This would ensure that South Africans bought more tickets and supported the tournament.

"The stoning of the bus by two small boys: that is a naughty act. With regard to security, we are not leaving anything to chance with regard to AFCON," said Mbalula.

SAPA

Comments
  • suidlander.vanwyk - 2012-11-21 19:34

    count me in on that gravy train, hey mr raz mataz I want in too, I see Mbombela is spending more than the bigger municipalities, whats the catch?

  • terrylee.heuer - 2012-11-21 19:41

    The stoning of the bus by two small boys: that is a naughty act...actually stone throwing is a regular occurrence in South Africa amongst young and old can't believe you say its a naughty act the guy could have lost an eye or even worse hit on the temple and died!!!

  • lionwood - 2012-11-21 19:44

    I love that our great DA government has opted out of this expensive flop of an event!

  • Sprinkler47 - 2012-11-21 20:38

    Can't wait to miss this. Waste of money.

  • Bernadette Berney Phillips - 2012-11-21 20:56

    Fikile Mbalula spent R1.6 million on Mercedes-Benz ML500 & BMW 740i with extras of taxpayer's money.

  • peter.mansfield.395 - 2012-11-21 23:34

    What a tragic waste of municipal funds. I am sure the the ratepayers must be grateful. NOT!

  • mbambo.shi - 2012-11-22 09:09

    Of that R28m for Durban, R27,999999m will be paid to Nkandla lodhe, for accommodation tender illegitimately won by ........?, please finish the sentence for me.

  • bkaridza - 2012-11-22 09:24

    "The stoning of the bus by two small boys: that is a naughty act" This is an attempt to fool the world that it was little boys yet its a reflection of common society practice that can damage the credibility of the same authorities should such a thing be allowed to take place during and after AFCON, it seems SA believe they are the team to beat yet they are not champions so why run an anti Xenophobic compaign if it was naughty little boys? public relations statement!

  • flynn.govender - 2012-11-22 13:56

    So much money just for marketing - the AFCON Cup does not need marketing, all soccer lovers know about this Cup. It would be nice to hear what marketing will take place with this money

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