Cape Town - Since
the first UEFA Champions League game in 1955, men of the world have flocked to
the games and their TV screens to witness the magic that is UEFA Champions
It became the UEFA Champions League as of 1992, it was
known originally as the ‘European Cup’. In fact, the UEFA
Champions League final in 2013 was the most watched prestigious club
competition, drawing 360 million television viewers.
as long-time global sponsor of UEFA Champions League, Heineken® knows that UEFA
Champions League is about so much more than the game alone – it’s about the
experience. Fans make a little extra effort on match night, and the world’s
most premium beer brand is going all out to help make every minute of the match
no doubt that great football deserves great beer, so it’s befitting that
Heineken® has launched a range of limited edition trophy bottles to help UEFA
Champions League fans champion the match on their couch or at their local.
Heineken® will feature a unique code under its bottle cap or pull-tab.
Consumers who enter their code via USSD to *120*222# will stand a chance to win
the experience of a lifetime. One lucky football fanatic will be flown to
Berlin to experience the 2015 UEFA Champions League Final, pitch-side.
as if that weren’t enough, all those who have entered the competition will be
invited, every match night, to choose a minute of the game, and win a share of
R200 000 in prizes like TV’s, smartphones and Adidas Heineken gear, every
minute of every game – that’s 90 chances to win every match night.
out for entry points either via SMS, the website or on social media at @Heineken_SA
on Twitter, and www.facebook.com/Heineken.