SAFA to buy Bafana name?

2011-04-26 12:19

Johannesburg - The South African Football Association (SAFA) has entered negotiations to buy the rights to the nickname of the national team, according to the company that owns the trademark for apparel, headwear and footwear.

Stanton Woodrush Ltd, which registered the Bafana Bafana trademark 18 years ago, said in a statement on Tuesday that it had been approached by SAFA for the first time and the two parties had met last week.

"SAFA has officially approached Stanton Woodrush to negotiate the sale of the mark in class 25 owned by Stanton Woodrush," the statement read.

"We confirm that Stanton Woodrush has entered into negotiations with SAFA in this regard."

Class 25 relates to trademarks registered for use on apparel, headwear and footwear.

The company said it had already submitted a proposal to SAFA, as requested by the federation, for the sale of the rights.

It would not comment further until negotiations had been concluded.

SAFA and Stanton Woodrush entered into a joint venture company called Safa Licensing and Management (Slam) in July 2005 to control the trademark.

The football body owns 50.5% of Slam, and Stanton Woodrush owner Wayne Smidt holds the other 49.5%.

Smidt's company said in a statement earlier this month that SAFA had shown no interest in their previous offer to sell the naming rights.

Sports Minister Fikile Mbalula threw his weight behind the idea to change the team's nickname, a globally known trademark, rather than buying the rights.

Mbalula said the side needed a stronger name than Bafana Bafana, which means 'the boys' in Zulu.

Safa said in March a three-man panel - president Kirsten Nematendani, vice-president Danny Jordaan and SAFA executive member Alpha Mchunu - had been tasked with finding a new name.


  • Blaquetruth - 2011-04-26 12:42

    What a waste of money!

      Gorilla - 2011-04-26 13:29

      What a waste of a team too.

      Benzo - 2011-04-26 20:24

      was Fikile Mbalula not an ANCYL president some years ago??

  • DeonL - 2011-04-26 13:27

    Make up your mind SAFA, there was suppose to be a competition for the new name.

  • Andrea Naude - 2011-04-26 14:01

    Apparently not even worth while to come u with a new name - albeit the interest!!!!!!!!!! WOW we are at the end of another "phenomenon'!!!!!!

  • markings - 2011-04-26 14:02

    It is time to get rid of this stupid name, not to spend money on it.

  • lucius - 2011-04-26 14:08

    dammit!!..there goes my tax money....

  • crazyballs - 2011-04-26 14:46

    Mbalula should be a comedian.... hahahahahaha! *Believe Dat*

  • Homo Sapien - 2011-04-26 14:52

    Methinks they are just too lazy/stupid to think of a new name! So, they'd rather just spend other people's money and buy something that someone else already put some effort into, and just reap the benefits! Besides, what other name can they think of for an absolutely USELESS national football team? The inkwenkwes?

      Redwine - 2011-04-26 15:13

      Expand that thought to Malemas (after all most famous inkwenka) Maybe just plain paghounja will do

      markings - 2011-04-27 09:32

      They don't even have to think of a new name. What is wrong with calling them "South Africa"?

  • hardloop - 2011-04-26 15:15

    SAFA must be, by far, hands down and without a doubt the best run sports association in the country. Who's with me?

  • Mabhulwana - 2011-04-26 15:34

    I think they should just buy the name back. It is a well known brand, especially after the 2010 SWC. There is something unique about this name and we have used it for a very long time now. It may take another generation to adopt and accept a new name, no matter how nice it might be. The other optioon is that we could be the first national team in the world to be without 'a name'. That would be very unique. Still even better we could hold the record as the only futbol tean named after a plant: The Protea!

      Homo Sapien - 2011-04-26 16:11

      What a genius idea...then we simply would have to find another name for our national cricket team. Maybe we can call the cricket team the Inkwenkwes...or the Malemas...or buy the Bafana Bafana name, and call THEM Bafana Bafana and then rename the football team to The Proteas...oh God, the head is spinning...

  • Mmoledi - 2011-04-26 16:29

    SAFA will be hitting itself on the foot if they can buy that name, this will show that in some instances there are corrupt element within SAFA as that will tell us that some one again in SAFA will get a big share from purchasing of that name. So national team is a nations assets and every thing with regard to it should benefit SAFA and football development in the country and not individuals. I think that is the time for the nation to stand up and fight for their rights and protect national properties to be exploited by certain individuals.I agree with the minister, the name should not be bought we rather change the name of the team for the benefit of all.How can the nation buy their own property from some one who used dirty tricks to stole it?

      Homo Sapien - 2011-04-26 17:10

      Seriously, enough of this African mentality! "Dirty tricks" and "stolen" and "exploit" is so last century. How EXACTLY was the name stolen? What DIRTY TRICKS were used? It was LEGALLY registered as a trademark by the company who owns it now. The idiot who APPROVED the registration should be hung from the nearest tree. Why do Africans always use this "dirty tricks" and "stolen" and "exploit" excuses to proclaim their RIGHT to STEAL back what was NEVER theirs to begin with?

  • gizzy - 2011-04-26 18:58

    Just leave the name bafana bafana (the boys,the boys). Perfect name for them. They are only little boys on the big stage. Will never be the men of football.

  • ChrisW - 2011-04-27 06:09

    The Sharks successfully changed their brand. Wayne Smidt might end up owning 49,5% of zip. Quite a neat game of poker. Safa screw up most things I'm sure they will do the same here.

  • burtfred - 2011-04-27 10:47

    It doesn't matter what the team is called, they will still play kak football.

  • burtfred - 2011-04-27 10:53

    Call them Amalahlekelwa khuluphele.

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