Cape Town - Four-time Olympic medallist Chad le Clos has launched his new swimming academy in Cape Town on Friday.
Taking a rounded approach to development, the new Chad le Clos Academy aims to transform the way swimming is taught in South Africa, from beginner through to elite level.
The structured and world-class CLeC Academy programme will ensure that swimmers enjoy the learning experience and remain in the sport for as long as possible.
"I'm very pleased that we are launching the first branch of the Chad le Clos Academy," said Le Clos.
"I really want to see the growth of swimming as a sport, both in SA and ultimately across the world, by helping existing swimmers improve and encouraging beginners to learn our sport and develop life skills. This has been a dream of mine for some time, and today marks the start of what I hope will be a long and productive journey."
Starting with a flagship venue at the Quadrant in Cape Town, the programme will focus on stroke development and fitness for swimmers aged five through to adults.
Future venues will also implement elite and 'learn to swim' programmes by collaborating with the best in class partners and facilities, as the programme expands.
Kathryn Nurse, a CLeC Academy Director, says: "It is a privilege to partner with a sportsman of such high calibre and a gentleman of such true humility. We are confident that we can take his vision and make it a reality."
As part of its long-term goals, the CLeC Academy plans to expand further by including international venues, in an attempt to broaden its reach as widely as possible and transform the world of swimming.
Chad le Clos board member, Julian Taylor, says: "As South Africa's most decorated swimmer, Chad le Clos has already ensured he will always be remembered as an icon. Hopefully this academy will be able to play another key role in expanding his legacy at all levels of the sport, both at home and abroad."
Earlier this month, Le Clos became the most decorated Commonwealth Games swimmer when he bagged five medals - including three gold - at the 2018 Gold Coast Games.