New York - Basketball megastar LeBron James will produce his first movie, based
on a real-life prank in which a humour writer fooled people into
believing he was an NBA draft pick, a source told AFP on Wednesday.
The movie, which the Cleveland Cavaliers forward is producing with
New Line Cinema, is the first film for his production company,
SpringHill Entertainment, which signed a contract in July with New
Line's parent company, Warner Brothers.
The film is inspired by a hoax carried out by Connor Toole, a writer
for the humour website Elite Daily, a source briefed on the project told
AFP, confirming a report on entertainment industry website Deadline
In June, Toole posed as a player selected as a second-round pick
during the draft, where NBA basketball teams select new players from
American universities and from overseas.
At six-foot-10 inches, all Toole had to do was
put on a suit and mill about Barclays Center in Brooklyn where the draft
Mistaken as a player, he next headed out on the town in New York
wearing a cap with the Utah Jazz's emblem, and was regularly stopped by
passersby for selfies.
Toole visited several bars where patrons and bartenders even offered him free drinks, and toasted him.
The less than three minute video of his escapades caught the attention of another production company, Madica, which proposed a collaboration with SpringHill.
New Line and SpringHill then acquired the rights to the video.
Despite it being James' first foray into movie production, the
basketball star is no stranger to showbiz. Last year he appeared in Judd
Apatow's "Trainwreck," which starred Amy Schumer.
He is also executive producer for "Survivor's Remorse," a show about a
professional basketball player on the cable network Starz.
SpringHill, which James runs with his childhood friend Maverick
Carter, also produced "Becoming," a documentary athlete series that
aired on Disney XD.