Motorsport

F1 'Grid Kids' to liven up pre-race paddock

2018-02-05 17:21
F1 (TeamTalk Media)

Paris - After announcing last week the demise of the 'grid girls' who graced the paddock in the lead-up to Formula One races, organisers unveiled a new initiative to involve children instead.

World governing body the FIA said the move - using 'Grid Kids' already involved in motor racing - would make the pre-race ceremony more relevant for fans.

"Formula 1 is the pinnacle of motor sport and the dream of every young racer competing (in) the junior series... from karting all the way to F1," FIA president Jean Todt said on the organisation's website.

"We are therefore delighted to bring that dream a little closer by giving the future champions of our sport the opportunity to stand alongside their heroes on the grid in the build-up to the race start."

Liberty Media has owned the rights to Formula One since January 2016 and says it is trying to reinvent the sport to make it more widely attractive.

"While the practice of employing grid girls has been a staple of Formula 1 Grands Prix for decades, we feel this custom does not resonate with our brand values and clearly is at odds with modern day societal norms," F1 commercial director Sean Bratches said last week.


Read more on:    f1
NEXT ON SPORT24X

What To Read Next

 

Read News24’s Comments Policy

Live Video Streaming
Video Highlights
Sport Talk

 
 
Men
Women
Love 2 Meet
English Premiership flutter

Take Sport24's "expert" tips at your peril...

Featured

The 2017/18 Absa Premiership season is under way. Can Bidvest Wits defend their title? Will Soweto giants Kaizer Chiefs or Orlando Pirates emerge victorious? Or will the bookies' favourites, Mamelodi Sundowns, taste success for a record eighth time? Stay glued to Sport24 to find out!

Latest blogs
Vote

Hypothetically, given the same cars to drive, who is the most talented current Formula One driver in your opinion?

Twitter Follow Sport24 on Twitter

Facebook "Like" Sport24's Facebook page

WIN Enter and win with Sport24!

BlackBerry Stay in the loop on your BlackBerry

RSS Feeds Sport news delivered really simply.

 
There are new stories on the homepage. Click here to see them.