Cape Town - Umhlali
Country Club and Golf Estate on the North Coast of KwaZulu-Natal is South
Africa's 2019 Club of the Year after being awarded this prestigious title by
the Club Management Association of South Africa (CMASA).
CMASA Awards recognise the top management at South Africa's sport and recreation
clubs and are the pinnacle of achievement within the industry. The criteria for
the awards were revamped completely in an intensive process in partnership with
RCA Consulting in order to deliver an even more objective and transparent
awards for the industry.
"Winning this award is a
tremendous feather in our cap. It shows that even the smaller clubs can be
right up there with the biggest in the country. All the hard work put in and
the guidance from CMASA in all the areas has paid off," said Derick Reinke, the
General Manager of Umhlali Country Club and Golf Estate.
"It's been an incredible process to go through. The
way that CMASA has structured the Club of the Year award now serves as a
checklist in all areas to see if and where we comply."
Country Club and Golf Estate also received R50 000 from main sponsor Jonas
Africa, the leading club management software provider in South Africa.
the new criteria, the awards recognise the efforts of the collective club and
not just its outstanding individuals.
Country Club and Golf Estate scored an overall 96.5% in the seven pillars of
Benchmarking and Finance, Training, Legal Compliance, Environment
Sustainability, Transformation, Guest Experience and Member Satisfaction, and
Communication and Participation.
"It was a very close contest
this year, and I think what is particularly satisfying for Umhlali Country Club
and Golf Estate is that what made the difference for them was the Member Survey
and Mystery Guest Audit, which forms part of our new criteria. As a club, the
experience of your members and guests is ultimately what you want to be judged
on, and also a reflection of the high standards we want to set as an
association," said Janyne Marais, General Manager of CMASA.
"Our aim in terms of
re-examining our awards criteria is to ensure that we reward the collective
club and its staff for its efforts, and not just an individual. This is part of
our focus of helping to develop holistically progressive clubs in South Africa.
To this end we introduced Badges of Distinction whereby clubs are recognised
for excellence within the seven criteria where they may have achieved very
well. Any club that achieved over 75% in the Member Survey and Mystery Guest
Audit automatically received a Badge of Distinction."
Rob Arnold, the Director of
Operations at RCA Consulting, said the revamping of the awards also serves a
greater purpose for the club industry.
"We are confident that the
methodology used has produced a winner that is truly deserving of CMASA's Club
of the Year. The objective going forward is to enable clubs to use the feedback
coming out of the audit process to make significant strides towards cultivating
a greater value proposition to their respective members and guests."
Tracey King, the Operations
Manager for Jonas Africa, congratulated Umhlali Country Club and Golf Estate as
well as CMASA for their role in the ongoing effort to raise the standard of
club management in South Africa.
"Andrew Carnegie said that teamwork is the ability to work together toward a common
vision, the ability to direct individual accomplishments toward organizational
objectives, and the fuel that allows common people to attain uncommon results.
Umhlali Country Club and Golf Estate's dedication, enthusiasm, commitment and
insight are inspiring. Jonas Club Software is very proud to have been part of
this initiative that CMASA has set up for the clubs to be able to showcase
their ongoing commitment to the industry."
- Michael Vlismas Media