Cape Town - Other than Justin Thomas' amazing victory at the WGC-Bridgestone Invitational, there was another golfer who made headlines during the tournament in Ohio.
Five-time Major champion Phil Mickelson showed off his dance moves in a new TV ad for a menswear company, Mizzen+Main.
The 48-year-old dances to Ghostland Observatory's song Vibrate as he dodges golf balls before hitting the deck to show off his worm.
WATCH: Who did the WORM best?
Mickelson's video has since gone viral and was the talk of the town at Firestone Country Club this past weekend - where he finished the tournament tied for 24th on 3-under.
When quizzed by the European Tour on Mickelson's dance moves, some of the world's best golfers including Thomas, Rory McIlroy and Jon Rahm were impressed and amused.
"It's typical Phil, it's why we love him and maybe in 20 years time he'll look back and regret it," said McIlory.
"The worm is out of this world," quipped Rahm.
"I've seen it a couple of times, I truly don't know if I can watch it all the way through again," joked Thomas.
Watch their reactions below:
Watch the full video of Mickelson's ad campaign below