Cape Town - Bryson DeChambeau has fired another broadside at critics who think his pace of play is harming the game.
The American found himself at the center of a slow play controversy at last week's Northern Trust, when two separate videos of him taking longer than two minutes over a shot were widely circulated on social media.
It led to plenty of criticism of DeChambeau in particular - and slow play in general - from fellow players and fans.
And it seems like the five-time PGA Tour champion can't decide how to respond the situation.
While he took a defiant stance at first, denying claims that the pace of his play was a serious problem for the sport, he later softened his position after the PGA Tour pledged to take a deeper look at their pace-of-play policy, saying he was "committed to being part of the solution, not the problem".
But now it seems like he's back to his initial more defiant tone, judging by a short video he posted on social media ahead of the BMW Championship at Medina.
Appearing in a live video on friend Dominic Lobocki's Snapchat account, DeChambeau once again hit back at his critics.
"Bryson here on Dom's Snapchat," he said. "Ya'll wanna say whatever you want, that's ok. But you know what? I'm out here doing the right thing having a great time with the Pro-Am guys killing it, and honestly, we're on these guys' asses all the time.
"Last week I played under (the) time par, this week I'll do the same thing. Never on the clock last week, ya'll can say whatever you want but we're having a f****** awesome time. So screw all ya'll haters, it's no big deal. I still love you all even though you hate me."
Regardless of how DeChambeau feels about the situation, the PGA Tour has pledged to act, with chief of operations Tyler Dennis confirming that shot-tracking application ShotLink will be used to monitor all groups and their speed of play.
"We know that the individual habits of players when they are preparing to hit a shot can quickly become a focal point in today's world," Dennis said.
"Our players and fans are very passionate about this issue. We are asking ourselves, 'Is there a better way to do it?' Technology plays a key role."