Another victorious Pink Day: R600k raised for PinkDrive

2017-02-10 18:45
Pink Drive handover (Supplied)

Cape Town - The Proteas maintained their winning streak at the recent One Day International Pink Day on Saturday, February 4, 2017, when they defeated Sri Lanka and entertained a full-house of pinked-out cricket fans at the Wanderers. 

The fund-raising efforts were again a success with over half a million raised for breast cancer awareness organisation PinkDrive. The final amount raised was R600 000.

Although none of the target areas for the Proteas to land balls into the inflated Momentum ‘M’ and onto Castle Corner’s roof, landed their mark, Momentum and Castle nevertheless each donated R100 000 to PinkDrive. 

The Proteas performance of boundaries, wickets and catches scored R32 000 and R16 600 from Bidvest and Standard Bank respectively, with Standard Bank donating a further R55 000 to the PinkDrive. Proteas technical partners, New Balance, contributed R12 000 through sales of the Pink Replica ODI jersey.

Adding to the hype of the Pink ODI, the Deputy Minister of Social Development, Ms Hendrietta Bogopane-Zulu, respected South African soccer player Benni McCarthy and radio personalities Sam Cowen and Janina Oberholzer were among the Pink Day ambassadors who attended the game dressed in distinctive chequered suits. They are the pioneering ambassadors of Momentum’s Pink Suits Campaign, which makes a connection between sport and fashion to further highlight the need for breast cancer awareness.

Non-profit organisation PinkDrive is entirely focused on providing cancer education and early diagnostic support to women and men across South Africa. The money raised will contribute towards their education programmes and upkeep of their three mobile mammography and gynaecological units, an educational unit and five educational vehicles. PinkDrive has been involved with the Momentum ODI Pink Day since 2013 and close to R3 million has now been raised for the breast cancer awareness community. 

Commenting of Pink Day 2017, Noelene Kotschan, chief executive officer and founder of PinkDrive said, “PinkDrive, yet again stands amazed at the power of collaboration. I would like to sincerely thank CSA, GCB, Bidvest, Momentum, Standard Bank, Castle Lager, New Balance and all other partners involved, for the platform afforded to not only raise the much needed funds, but equally as important helping PinkDrive spread our message that “Early Detection Saves Lives”. We salute the PINK Proteas who once again did South Africa proud! To every single supporter, thank you” said Noelene.

Read more on:    sri lanka  |  proteas  |  cricket


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