Share

Juventus stadium finally given name after 6 years

Rome  - Six years after its inauguration, Champions League finalists Juventus's home stadium in Turin has finally been given a name: the Allianz Stadium.

As of July 1, the German insurance firm's name -- which already adorns a number of other sports stadiums, including Bayern Munich's Allianz Arena, Nice's Allianz Riviera, and the Allianz Park in London of rugby club Saracens -- will be emblazoned on a ground until now simply known as the Juventus Stadium.

Specialist Italian media company Calcio e Finanza (football and finance) said Allianz will pay three million euros a year until 2023.

However, Juve will see none of that money having sold the naming rights to the 41,000-seater stadium to Sportfive agency back in 2011 for 75 million euros over 12 years.

This deal will allow Sportfive to finally recover 18 million euros of that outlay.

We live in a world where facts and fiction get blurred
Who we choose to trust can have a profound impact on our lives. Join thousands of devoted South Africans who look to News24 to bring them news they can trust every day. As we celebrate 25 years, become a News24 subscriber as we strive to keep you informed, inspired and empowered.
Join News24 today
heading
description
username
Show Comments ()
Voting Booth
Should Siya Kolisi keep the captaincy as the Springboks build towards their World Cup title defence in 2027?
Please select an option Oops! Something went wrong, please try again later.
Results
Yes! Siya will only be 36 at the next World Cup. He can make it!
26% - 1272 votes
No! I think the smart thing to do is start again with a younger skipper ...
29% - 1469 votes
I'd keep Siya captain for now, but look to have someone else for 2027.
45% - 2240 votes
Vote
Editorial feedback and complaints

Contact the public editor with feedback for our journalists, complaints, queries or suggestions about articles on News24.

LEARN MORE