Cameroon - Samuel Eto’o has launched his own mobile phone network, Set’Mobile in Cameroon. The company that was recently registered in the country was launched on Thursday in the economic capital Douala.

Set’Mobile becomes the third mobile network after Orange and MTN.

The Mobile network was launched in the presence of the Indomitable Lions captain. Set’Mobile, which bears the initials of the player’s name, Samuel Eto’o, hopes to be a major Player in the mobile telecom sector.

The ceremony pulled a cross-section of business personalities and regulators, also attracted fans.

It also hopes to impact on the socio-economic development of the country.

With a capital base of 100 million CFA, the company has a general manager and associate partner Charles Gueret, who hopes to make the company very accessible to the population and make an impact in the market.

The general manager said Set’Mobile will drop the cost of calls, while offering services such as calls, sms and internet.

It would be recalled that before launching his own network, Eto’o had been the ambassador of one of the mobile operators, Orange.

It is believed that considering the player’s popularity in the country, Set’Mobile will pull customers to itself especially youths.