Cape Town - Alex Iwobi's father says the striker is dedicated to Arsenal and would turn down an offer from Barcelona to remain at the club.
The 20-year-old forced his way into the Gunners team this season, and has impressed in his 14 appearances in all competitions so far.
He came up through the club's youth academy, with his form attracting the attentions of a number of top European clubs.
Speaking to African Football, he said: "In football, you never say no. But at this point in time, he is at the right place.
"He's doing well at Arsenal, but should any club come for him now, the answer would certainly be no. For him now, it's not about the money.
"So, should a club like Barcelona come with more money, he will certainly stay back at Arsenal because now it is not about him making money, it's about him concentrating on his career, progressing and going on to the next stage."
He added: "I took him to Arsenal when he was six and they signed when he was eight. All he has known is Arsenal. He has never gone on loan, he has always been with Arsenal.
"He has broken into the first team and what they all talk about is his humility. Personally, that's very important because when a player starts getting arrogant that's when the player fails. I see him being in Arsenal for very many, many years."