Soccer

Barcelona move UNICEF logo

2011-05-16 15:39
Lionel Messi (File)
Barcelona - Barcelona said on Monday they will put the UNICEF logo on the back of the team jersey next season after agreeing to extend their support for the UN Children's Fund.

Barcelona's global five-year agreement with UNICEF, whose logo is now emblazoned on the front of the Spanish league champions' jersey, had been due to expire next month.

Under the new deal, the UNICEF logo is switched to the back of the FC Barcelona official jersey for the 2011/12 season, below the player's number, the club said in a statement.

The UNICEF logo was bumped off the front of the jersey by the Qatar Foundation, which signed a record shirt sponsorship deal with Barcelona last December for 30 million euros a season, or 165 million euros until 2016.

The deal with the Qatar Foundation, which promotes education and research in the Middle East, was criticised at the time by former Dutch superstar Johan Cruyff who said it was "sullying the jersey" of a team that boasts to be "mes que un club" (more than a club).

Barcelona said they would provide more details of the agreement with UNICEF in June.

"The next phase of the partnership that is still under discussion aims at utilising the social assets of the club in support of a global movement for education and sport that will deliver tangible results for children," the club said.

NEXT ON SPORT24X

Khune: We fought hard

2013-06-18 07:22

 

24.com publishes all comments posted on articles provided that they adhere to our Comments Policy. Should you wish to report a comment for editorial review, please do so by clicking the 'Report Comment' button to the right of each comment.

Comment on this story
0 comments
Add your comment
Comment 0 characters remaining
Live Video Streaming
Video Highlights
Sport Talk

 
 
Sport24 on Twitter

Follow Sport24 news on Twitter

Featured Blog

What can we expect from the Boks this year when we get down to the business end of the Test season. The truth is that we still don’t know, writes blogger Scrumchums.

Latest blogs
Vote

Should SAFA fire Igesund if Bafana's fail to qualify for the 2014 Soccer World Cup in Brazil?

Twitter Follow Sport24 on Twitter

Newsletters Sign up for Sport24's Morning Glory newsletter

Blogs Yes your opinion counts. Get it out there

WIN Enter and win with Sport24!

Mobile Sport24 on your mobile phone - WAP, alerts, downloads, services

BlackBerry Stay in the loop on your BlackBerry

iPhone Latest Sport24 news on your iPhone

Facebook "Like" Sport24's Facebook page

TV schedule Plan your couch time with our searchable sport TV guide

RSS Feeds Sport news delivered really simply.

 
There are new stories on the homepage. Click here to see them.