Bafana Bafana

SAFA want R1bn for Bafana

2011-01-24 09:44
Johannesburg - The South African Football Association has finally sought to put more value on brand Bafana Bafana by demanding R1bn from the public broadcaster for the rights to host the national team's matches.

The SABC are currently coughing up a meagre R150m to exclusively screen Pitso Mosimane's men in action, according to The Times - and SAFA still subsidises around R700 000 worth of production costs for every televised encounter.

The price hike is the latest in a series of friction between both parties, which came to the fore when the broadcaster failed to air an African Nations Cup qualifier against Sierra Leone in October last year.

The SABC revealed its equipment was grounded in Freetown and thus they could not air the crucial fixture.

SAFA raised another concern a week ago when they frowned at the "preferential treatment given to cricket."

The body's CEO Leslie Sedibe was shocked to find the SABC could alter its schedule to fit in one-day internationals or Test matches, but complained whenever Bafana games were requested to be moved to an earlier time slot.

"I was shocked by the preferential treatment given to cricket," Sedibe said at the time.

"I went home at 19:00 last night to watch the news live [on SABC3] and saw the Proteas versus India one-day cricket match instead.

"We were told by the SABC our matches could not be moved from 20:30 to a more suitable 19:00 kick-off because of news and other programming scheduled, and yet the SABC can replace its entire schedule for a day-night cricket match," he said.

SABC spokesperson Kaizer Kganyago is hoping both parties can reach a mutual understanding by the end of March as weekly negotiations intensify.

"Our target is March 31 and we hope everything will have been finalised," he said.

"There is no animosity between us and SAFA as reported in the media and we are confident that we will renew our contract.

"I cannot divulge more because the negotiations are still ongoing but everything is going very well."

The SABC can ill-afford to lose the rights to Bafana games after SuperSport beat them to the broadcasting of PSL matches.

The pay channel may choose not to splash the cash for national team games, but e.tv are waiting in the wings if the SABC scores another own goal.

Read more on:    safa  |  sabc  |  pitso mosimane  |  leslie sedibe
NEXT ON SPORT24X

Fans rally behind Mashaba

2014-10-23 15:13

 

Read News24’s Comments Policy

24.com publishes all comments posted on articles provided that they adhere to our Comments Policy. Should you wish to report a comment for editorial review, please do so by clicking the 'Report Comment' button to the right of each comment.

Comment on this story
66 comments
Add your comment
Comment 0 characters remaining
Live Video Streaming
Video Highlights
Sport Talk

 

Watch: 2015 Absa Cape Epic route

The route of the 2015 Absa Cape Epic has been announced and it promises to be as challenging as ever!

 
 

Where were you when you last felt alive?

4 exercise excuses and how to beat them
Watch: Insane road bike skills!
The most extreme journey ever?
Red Bull Lionheart trail run - not for the fainthearted!
Fixtures
15 November 2014
South Africa v Sudan, Mbombela Stadium 15:00
19 November 2014
Nigeria v South Africa, Uyo International Stadium 17:00
Previous Results

Date Home Team Result Away Team
Vote

What is the reason behind Bafana Bafana's recent success?

 
 
Men
Women
Love 2 Meet
Featured

Got something you'd like to get off your chest? Got a burning desire to air an opinion? If so, be sure to sign-up on Sport24's FORUM!

Latest blogs
 

Twitter Follow Sport24 on Twitter

Facebook "Like" Sport24's Facebook page

Newsletters Sign up for the Morning Glory, Super 15 and Soccer newsletters

WIN Enter and win with Sport24!

Mobile Sport24 on your mobile phone - WAP, alerts, downloads, services

Forum Have your Say on Sport24's brand new Forum!

BlackBerry Stay in the loop on your BlackBerry

iPhone Latest Sport24 news on your iPhone

RSS Feeds Sport news delivered really simply.

Blogs Yes your opinion counts. Get it out there

 
There are new stories on the homepage. Click here to see them.