AIG extends All Black sponsorship

Cape Town - The New Zealand Rugby Union has announced that American insurance giant, AIG, decided to extended its sponsorship of the All Blacks for another six years.

SportsBusiness reports that the sponsorship will include the All Blacks, the New Zealand sevens team, the Maori All Blacks, the New Zealand under-20's, the Black Ferns women's  and women's national sevens team.

Financial details of the sponsorship are yet to be released.

According to New Zealand rugby chief executive, Steve Tew, months had been spent on setting up the contract extension.

“AIG has been a great supporter of our game since coming on board in 2012 and contributed to outstanding results off the field, helping profile our teams throughout the world and showcasing the story and teams of New Zealand rugby to millions of new fans from Chicago to China and further afield,” he said.

The renewal of the sponsorship deal means the AIG corporate logo will continue to appear on the All Black jersey.