Cardiff - The BBC has axed a video advertising this weekend's Six Nations clash between Wales and England following accusations it was racist.
A 30-second film shared on BBC Wales' social media pages saw a series of Wales fans apparently unable to come up with an answer to the question: 'What's good about England?'
Angry social media users branded it "racist" and "embarrassing" and it was promptly taken down by the BBC.
"This was a tongue-in-cheek approach that wasn't meant to cause offence, but was pulled after not hitting the right note," the BBC said in a statement.
Some Twitter users disagreed with the decision to drop the video, saying they found it amusing.
BBC Wales regularly broadcasts gently mocking television adverts in the build-up to the Six Nations match between England and Wales, which is one of the highlights of the Welsh sporting calendar.
Wales are hoping to prevent defending champions England from extending their winning run to 16 matches.
15 Leigh Halfpenny; 14 George North, 13 Jonathan Davies, 12 Scott Williams, 11 Liam Williams; 10 Dan Biggar, 9 Rhys Webb; 8 Ross Moriarty, 7 Justin Tipuric, 6 Sam Warburton; 5 Alun Wyn Jones (capt), 4 Jake Ball; 3 Tomas Francis, 2 Ken Owens, 1 Rob Evans
Substitutes: 16 Scott Baldwin, 17 Nicky Smith, 18 Samson Lee, 19 Cory Hill, 20 Taulupe Faletau, 21 Gareth Davies, 22 Sam Davies, 23 Jamie Roberts
15 Mike Brown, 14 Jack Nowell, 13 Jonathan Joseph, 12 Owen Farrell, 11 Elliot Daly, 10 George Ford, 9 Ben Youngs, 8 Nathan Hughes, 7 Jack Clifford, 6 Maro Itoje, 5 Courtney Lawes, 4 Joe Launchbury, 3 Dan Cole, 2 Dylan Hartley (captain), 1 Joe Marler
Substitutes: 16 Jamie George, 17 Matt Mullan, 18 Kyle Sinckler, 19 Tom Wood, 20 James Haskell, 21 Danny Care, 22 Ben Te'o, 23 Jonny May