Rugby

Olympic Stadium for RWC?

2012-09-17 19:38
Olympic Stadium (File)

London - The Olympic Stadium in London could be used as one of the venues for the 2015 Rugby World Cup, with organisers looking to feed off the success of the London Games for Britain's next major sporting event.

There are still uncertainties regarding who the tenants of the 80 000-seat arena will be after the London Games, with English Premier League soccer club West Ham one of four bidders.

But if a tenant is secured before the list of 10 to 12 venues is submitted by the World Cup's organising committee at the start of next year, the iconic stadium that staged the gold-winning displays of Usain Bolt and Mo Farah could add rugby to the list of sports it will host.

"We have engaged with them from the very early part of this year and through the Olympic legacy company - you would be mad not to include it as part of your thinking," said Ross Young, chief operating officer of England's organising committee.

The strong ticket sales that the Olympic Stadium would generate will help organisers post the profit of £100m they are aiming to raise from the tournament.

With that in mind, soccer stadiums with big capacities such as Old Trafford, Anfield and Wembley will be relied upon to host matches along with the international grounds of Twickenham and Millennium Stadium. So far, only Leicester Tigers' Welford Road and Gloucester Rugby's Kingsholm are under consideration as English club rugby venues.

"To get as near as we can to the 3 million ticket sales, we have to engage with football clubs because they are the only ones who are going to give us the capacity to drive those numbers," Young said.

Tuesday will mark the three-years-to-go stage for organisers, who have recently brought in Debbie Jevans - a key player in the delivery of the Olympics and Paralympics in London - as chief executive.

Replicating the feel-good factor that surrounded the London Games is a key part of the World Cup organisers' overall strategy.

"We are conscious that there has been an amazing event that has happened in London in the Olympics. Everyone is having withdrawal symptoms," newly appointed IRB chief executive Brett Gosper said. "It really did capture the hearts and minds of this country and cross the world. Everyone was in awe of what happened... it's putting the right kind of pressure on us."

The build-up to the World Cup will start in earnest in early December when the pool allocation draw and match schedule is announced. Seedings are only finalised after the Northern Hemishpere's autumn Test matches, which will see New Zealand, Australia and South Africa head over to Europe for matches against the northern hemisphere's best.

Read more on:    rwc 2015  |  rugby
NEXT ON SPORT24X

 

Read News24’s Comments Policy

24.com publishes all comments posted on articles provided that they adhere to our Comments Policy. Should you wish to report a comment for editorial review, please do so by clicking the 'Report Comment' button to the right of each comment.

Comment on this story
0 comments
Add your comment
Comment 0 characters remaining
Live Video Streaming
Video Highlights
Sport Talk

 

Red Bull Lionheart trail run - not for the fainthearted!

Entries are open, so what are you waiting for?

 
 

Where were you when you last felt alive?

Adventure holidays for your bucket list
Top 10 water sports to try before you die
6 impressive camping tips
LOL! The 8 stages of marathon running
 
 
Men
Women
Love 2 Meet
Featured

Got something you'd like to get off your chest? Got a burning desire to air an opinion? If so, be sure to sign-up on Sport24's FORUM!

Latest blogs
Vote

Western Province and the Golden Lions will do battle at Newlands on Saturday, October 25 for the 2014 Absa Currie Cup title. Who will lift the trophy after 80 minutes?

Twitter Follow Sport24 on Twitter

Facebook "Like" Sport24's Facebook page

Newsletters Sign up for the Morning Glory, Super 15 and Soccer newsletters

WIN Enter and win with Sport24!

Mobile Sport24 on your mobile phone - WAP, alerts, downloads, services

Forum Have your Say on Sport24's brand new Forum!

BlackBerry Stay in the loop on your BlackBerry

iPhone Latest Sport24 news on your iPhone

RSS Feeds Sport news delivered really simply.

Blogs Yes your opinion counts. Get it out there

 
There are new stories on the homepage. Click here to see them.