Rugby

Ireland looking for new kit

2013-01-24 19:48
Brian O'Driscoll (AFP)
Frankfurt - Germany's Puma has decided to stop sponsoring rugby in Europe, leaving the Irish Rugby Union team looking for a new kit provider on Thursday.

The Irish Rugby Football Union (IRFU), Puma's biggest sponsorship in the sport, said the firm would continue to supply kit to cover the 2013/14 rugby season.

"With the Rugby World Cup 2015 in England, the 18-month time scale for the ongoing supply of kit allows us ample time to source a world class kit partner to replace the Puma brand," IRFU Chief Executive Philip Browne said in a joint statement with Puma.

Puma, whose shoes are worn by sprinter Usain Bolt and soccer player Cesc Fabregas, is trimming its product range and cutting back on less lucrative sponsorship deals to counter falling profits as part of its biggest re-organisation in 20 years.

Owner PPR, which also controls the Gucci luxury brand, is also shaking up management at the German company, with chief executive Franz Koch to leave in March.

A spokesperson for Puma declined to comment further. The company will publish annual results on February 14.

Ireland's Six Nations rivals Scotland announced that Italian company Macron would be their new kit supplier from July after agreeing Scottish rugby's most lucrative sponsorship deal.

Macron will replace Canterbury, a sportswear company from New Zealand, under the four-year agreement. The Italian company will also supply kit to Scottish clubs Edinburgh Rugby and Glasgow Warriors.

Rugby will take centre stage in the sporting calendar from the start of February when the annual Six Nations tournament starts, featuring the top sides from the northern hemisphere. 

Read more on:    six nations  |  rugby
NEXT ON SPORT24X

Coetzee remaining grounded

2014-09-21 22:04

 

Read News24’s Comments Policy

24.com publishes all comments posted on articles provided that they adhere to our Comments Policy. Should you wish to report a comment for editorial review, please do so by clicking the 'Report Comment' button to the right of each comment.

Comment on this story
0 comments
Add your comment
Comment 0 characters remaining
Live Video Streaming
Video Highlights
Sport Talk

 

6 life hacks you simply have to know

A few simple tricks can make your life so much easier!

 
 

For chic geeks...

Device lets disabled people talk through their nose
It’s THIS easy for someone to steal your ATM pin!
This is why you should install iOS 8
17 photo illusions that look so real
 
 
Men
Women
Love 2 Meet
English Premiership flutter

Take Sport24's "expert" tips at your peril...

Featured

Dave ask if you would like to meet your local sports heroes and stand the chance to win prizes to the value of over R40 000.

Latest blogs
Vote

After their narrow defeat to the All Blacks in Wellington, the Springboks will be relishing their "return" clash at Ellis Park. Or will they... ? Who do you see winning in Johannesburg?

Twitter Follow Sport24 on Twitter

Facebook "Like" Sport24's Facebook page

Newsletters Sign up for the Morning Glory, Super 15 and Soccer newsletters

WIN Enter and win with Sport24!

Mobile Sport24 on your mobile phone - WAP, alerts, downloads, services

Forum Have your Say on Sport24's brand new Forum!

BlackBerry Stay in the loop on your BlackBerry

iPhone Latest Sport24 news on your iPhone

RSS Feeds Sport news delivered really simply.

Blogs Yes your opinion counts. Get it out there

 
There are new stories on the homepage. Click here to see them.