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Cape Town - Currie Cup runners up, the Golden Lions, have lost one of their sponsors ahead of the 2015 season.
Redefine Properties recently announced it would not be renewing its three-year sponsorship of the team.
Redefine stepped forward to rescue the Golden Lions Rugby Union in 2012 after a previous sponsor said the union was insolvent.
"Our sponsorship played a vital role within the positioning of the Redefine brand. We will not be extending our sponsorship beyond the end of this highly successful season, making way for others who wish to support the team. We wish them all the very best, and a bright and exciting future.”
The Lions reached the final of the 2014 Currie Cup, before losing 19-16 to Western Province at Newlands.
Redefine Properties recently announced it would not be renewing its three-year sponsorship of the team.
Redefine stepped forward to rescue the Golden Lions Rugby Union in 2012 after a previous sponsor said the union was insolvent.
David Rice, COO of Redefine said via a media statement that the company’s association has been a valued partnership for the past three years.
“We’d like to thank the management and team of Golden Lions Rugby Union for the opportunity and our shared relationship," said Rice."Our sponsorship played a vital role within the positioning of the Redefine brand. We will not be extending our sponsorship beyond the end of this highly successful season, making way for others who wish to support the team. We wish them all the very best, and a bright and exciting future.”
The Lions reached the final of the 2014 Currie Cup, before losing 19-16 to Western Province at Newlands.
