Other Sport

SASCOC gets cash injection

2012-03-06 10:41
Gideon Sam (Gallo)
Johannesburg - The SA Sports Confederation (SASCOC) is expected to announce a partnership with consumer products company Procter and Gamble in Johannesburg on Wednesday.

This follows SASCOC president Gideon Sam's plea for corporates to give financial support to the Team South Africa months before the London Olympic Games.

"I know we rely largely on the Lotto for funding and I'm appealing to them to be more accommodating at this vital time in our sporting calendar," Sam said at a Olympic Games briefing last month. Procter and Gamble is also a partner of the International Olympic Committee (IOC) from the London Games over the next five Olympic Games.

"Even if it was R100 000 the most important part as we stand now is that any assistance is appreciated and we are very excited about it,” Sam said on Monday.

“It goes to assisting athletes and ensures that every athlete gets a fair deal.

“Procter and Gamble’s assistance come at the right time, and it's the right thing to happen to our athletes and hopefully we can make a string of small announcements.”

Sam said it was unlikely that SASCOC would be able to clinch a premier sponsor for the long term, but the money they received would enable athletes to travel abroad and locally in their pursuit of securing qualifying standards.

SASCOC has spent R36 million on the Operation Excellence Programme and a further R24 million was due to be spent by the completion of the Games.

The sporting body has in recent years relied heavily on the National Lottery Fund to support athletes with R400 million spent over the past three years.

This was already a massive increase from the R90 million the team received for the 2008 Beijing Olympics.

SASCOC also secured a technical gear sponsor of R25 million with Chinese clothing company Erke, who will be Team South Africa’s official supplier of generic sport and competitive gear through to the 2016 Olympics in Rio de Janeiro, Brazil.

Sam said it was encouraging to see the athletes turning up the heat in qualifying for the Games, and he expected a team of between 120 and 140 for the Games in July.

This is almost half as many athletes South Africa sent to the 2008 Beijing Olympic Games.

It is, however, more than were initially expected despite stringent qualifying standards set by SASCOC.

The South African team returned with one medal - the long jump silver by Khotso Mokoena - and SASCOC subsequently set a medal target of 12 for this year's Games.

“Still we have to give support to the men’s hockey team and we can see the athletes are turning up and opening the taps and we want to support everyone,” said Sam.

He said the athletes responded positively after SASCOC said they would not be taking any passengers to London.

“Looking at cycling at the SA National Road Cycling and Time Trial Championships in Mpumalanga at the weekend - they are all aiming to qualify.

“If you are there [Olympic Games] and if you qualified in the correct way anything can happen and I am excited and happy to see athletes took up the challenge.”

Read more on:    sascoc  |  gideon sam
NEXT ON SPORT24X

 

Read News24’s Comments Policy

24.com publishes all comments posted on articles provided that they adhere to our Comments Policy. Should you wish to report a comment for editorial review, please do so by clicking the 'Report Comment' button to the right of each comment.

Comment on this story
2 comments
Add your comment
Comment 0 characters remaining
Live Video Streaming
Video Highlights
Sport Talk

 

7 insanely cool smartphone photography tips

With these smartphone photography tips your pics will have some edge!

 
 

For chic geeks...

10 mind-blowing explosions done in the name of science
Wearable Tech: Sleek or geek?
Google is bringing you self flying delivery drones
Polaroid’s new rugged action cam is badass
 
 
Men
Women
Love 2 Meet
Featured Blog

Dave ask if you would like to meet your local sports heroes and stand the chance to win prizes to the value of over R40 000.

Latest blogs
Vote

How much of a runner are you?

Twitter Follow Sport24 on Twitter

Facebook "Like" Sport24's Facebook page

Newsletters Sign up for the Morning Glory, Super 15 and Soccer newsletters

WIN Enter and win with Sport24!

Mobile Sport24 on your mobile phone - WAP, alerts, downloads, services

Forum Have your Say on Sport24's brand new Forum!

BlackBerry Stay in the loop on your BlackBerry

iPhone Latest Sport24 news on your iPhone

RSS Feeds Sport news delivered really simply.

Blogs Yes your opinion counts. Get it out there

 
There are new stories on the homepage. Click here to see them.