London - Do the Olympics drive you mad? Here's a chance to drive a bit of the Olympics.
The London organising committee says merchandising at this year's games will include Olympic-themed licence plates for vehicles on Britain's roads.
The plates on sale at a three-day auction starting June 7 include "GO11 DEN" and "RUN 100M."
Organising committee commercial director Chris Townsend says "this London 2012-themed range of personalised registration number plates will really strike a note with fans of the games."
Organisers anticipate selling more than £1 billion of merchandise related to the London Games, contributing more than 80 million pounds toward the cost of staging of the event.