Oscar's 'bullet' ad removed

2013-02-14 16:09
Oscar Pistorius (AP)
Cape Town - A Nike advert with the tagline 'I am the bullet in the chamber' has been removed from South African paralympic runner Oscar Pistorius's website, after he shot and killed his girlfriend on Thursday morning.

According to the website, the ad showed a lycra-clad Pistorius sprinting out of the blocks next to the sportswear brand's 'Just do it' message and swoosh.

The removal of the ad follows the withdrawal of a television ad involving Pistorius. M-Net showed a commercial advertising the Academy Awards (also known as the Oscars) on the pay-TV's M-Net Movies channel.

VIDEO: Banned Oscar Ad

Pistorius, 26, is likely to be charged with the murder of his girlfriend who was shot dead inside his home in Pretoria.

Reeva Steenkamp, a model who spoke out on Twitter against rape and abuse of women, was shot at four times in the predawn hours in the home, in a gated community in the capital, Pretoria, police said.

Pistorius, known as the Bladerunner for his high-tech artificial legs, appears to have an affinity for guns.

According to The New York Times in January last year, Pistorius mentioned in an interview with reporter Michael Sokolove that a security alarm in the house had gone off the previous night, and he had grabbed his gun and went downstairs.

“I asked what kind of gun he owned,” Sokolove wrote.

Sokolove described how the Blade Runner fetched his 9mm handgun and two boxes of ammunition and drove them to a nearby shooting range, “where he instructed me on proper technique. Pistorius was a good coach”.

Sokolove said Pistorius encouraged him: “If you practised, I think you could be pretty deadly.”

Pistorius told the reporter that he often went to the shooting range when he could not sleep.

He will remain in police custody as his court appearance has been moved to Friday.

Oscar Pistorius's "I am the bullet in the chamber" ad

Read more on:    oscar pistorius  |  athletics

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