Cape Town - Cancer survivor and seven-time Tour de France champion, Lance Armstrong, will be making his first visit to Cape Town in March 2010 to support the work of the JAG Sports and Education Foundation (JAG Foundation).

Armstrong’s visit, from the 9th to the 11th March 2010, will aim to raise awareness about the importance of healthy lifestyles and positive role models and the power of sport in transforming youth communities.

“I’m looking forward to be visiting Cape Town for the first time,” says Armstrong, “especially since I’ll be there to help out the JAG Foundation and its work with the youth of South Africa.”

The JAG Foundation, a charitable organisation that uses sport-related programmes and positive role models to inspire affected youth in troubled communities to dream beyond their surroundings, has taken much encouragement from Armstrong’s commitment.

“We are so proud to announce Lance Armstrong’s involvement with the JAG Foundation, and we are incredibly appreciative of his support,” says JAG Foundation CEO and Olympic hero, Elana Meyer.

“To have someone as globally influential as Lance help carry our message to the youth on our programs, is truly a great opportunity.”