Beijing 2008 Olympic Games

TV draws billions of viewers

2008-09-05 05:36
Beijing - The 2008 Olympics drew an estimated television audience of 4.4 billion in the first 10 days, setting a new viewing record for an Olympic Games, market research firm Nielsen said on Sunday.

The estimated audience from August 8-17 surpassed the 3.9bn viewers for the entire period of the Athens games in 2004 and the 3.6bn who watched the 2000 event in Sydney, said the company.

In an earlier report, Nielsen estimated that almost a third of the world's population - a little over 2bn - watched the opening ceremony of the Beijing Olympics.

It said the highest audience reach for the opening ceremony was in the Asia-Pacific, where more than five in 10 people tuned in, followed by Europe, where 30% of the population watched and North America at 24%. - Sapa-dpa

NEXT ON SPORT24X

Torch relay to visit soapie

2011-11-15 11:47

 

Read News24’s Comments Policy

Live Video Streaming
Video Highlights
Sport Talk

 

Red Bull Lionheart trail run - not for the fainthearted!

Entries are open, so what are you waiting for?

 
 

Where were you when you last felt alive?

Adventure holidays for your bucket list
Top 10 water sports to try before you die
6 impressive camping tips
LOL! The 8 stages of marathon running
 
 
Men
Women
Love 2 Meet
Featured

Got something you'd like to get off your chest? Got a burning desire to air an opinion? If so, be sure to sign-up on Sport24's FORUM!

Latest blogs
Vote

Western Province and the Golden Lions will do battle at Newlands on Saturday, October 25 for the 2014 Absa Currie Cup title. Who will lift the trophy after 80 minutes?

Twitter Follow Sport24 on Twitter

Facebook "Like" Sport24's Facebook page

Newsletters Sign up for the Morning Glory, Super 15 and Soccer newsletters

WIN Enter and win with Sport24!

Mobile Sport24 on your mobile phone - WAP, alerts, downloads, services

Forum Have your Say on Sport24's brand new Forum!

BlackBerry Stay in the loop on your BlackBerry

iPhone Latest Sport24 news on your iPhone

RSS Feeds Sport news delivered really simply.

Blogs Yes your opinion counts. Get it out there

 
There are new stories on the homepage. Click here to see them.